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PSP dominates on list of games for parents to avoid

The National Institute on Media and the Family has just released their annual Report Card, and are advising parents to avoid buying certain games for their kids. All of the titles feature "M" ratings, but meh... parents are too busy to actually look at ratings! Here are the games to avoid, with PSP titles bolded:

Gangs of London *
The Sopranos
Grand Theft Auto: Vice City Stories *
Reservoir Dogs
Mortal Kombat: Unchained *
Scarface: The World is Yours
The Godfather: Mob Wars *
Saints Row
Dead Rising
Just Cause

This list tells me one thing: the PSP really is for the mature crowd. Four of those titles are either exclusive, or enhanced on the PSP, making this system easily much more evil than the childish DS counterpart. At least the Institute recommends Loco Roco for the holidays, which should distract the kids from downloading porn onto their systems.

[Via Joystiq]

Sony follows Nintendo's steps and starts targeting moms


The Wii has been a huge hit at my house over Thanksgiving. Even my mom loved Wii Sports, and is thinking about buying a system for herself. Absolutely mind-boggling. Sony is eager to capitalize on the burgeoning gaming mom market, and has expanded their newly revitalized advertising campaign to less traditional media sources. A quick visit to marthastewart.com (pictured above) will reveal ads for the PSP with a tagline "Sugarplums aren't the only things dancing in their heads." Whatever that means. This campaign will also run on parenting.com and AOL's Parenting channel.

The new campaign is "fairly unique for us," said John Koller, senior marketing manager. Sony plans on going for a more organic advertising approach, avoiding the very teen-oriented animation that defined the PSP's first year and a half. Finally!

[Via Ad Week]



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